The big delivery apps put your food in front of a lot of people — but they take a big cut and own the relationship with your customer. If you’re a local restaurant weighing a DoorDash alternative, here’s a fair look at what’s different about Optra.
The problem with the big delivery apps
Most third-party delivery platforms charge restaurants a commission commonly in the 15–30% range per order, plus extra fees for things like prominence or marketing. On thin restaurant margins, that can be the difference between a profitable order and a break-even one. You also don’t control delivery, the courier, or — crucially — the customer data and reviews.
How Optra is different
Optra is a local marketplace built so the margin stays with the seller.
1. Lower, predictable fees
Instead of a large per-order commission, Optra charges a flat monthly subscription plus a low commission per sale. There’s no app-store cut, because sellers sign up on the web. You know your costs up front.
2. You own fulfilment
Optra runs no courier fleet. You offer pickup, your own delivery, or both — so there are no third-party courier fees between you and the customer, and you control the experience door to door.
3. Reviews you actually own
On Optra, only customers who actually ordered can leave a review. No bots, no gamed ratings — a reputation you build is genuinely yours, and it follows your storefront.
4. Paid securely, settled reliably
Customers pay up front through escrow-backed checkout, and funds settle to your bank account on a schedule. Buyers order with more confidence, which tends to mean larger and more frequent orders.
Is Optra right for your restaurant?
If your goal is reach at any cost, the big apps have scale. If your goal is to serve your local market profitably and keep control of your customers, your delivery, and your margin, that’s exactly what Optra is built for — especially across Maryland, where we’re focused.
See it for yourself
See how Optra works for restaurants → — or start selling in a few minutes.